Block prints simply cannot be replicated by machinery - it would be the equivalent of comparing an original oil painting with a reproduction. 

The delicate, intricate designs conceal the arduous process behind them. Cloths are laid across 17-meter tables and large, dye-coated wooden blocks are stamped onto the surface. Each block can weigh 10 pounds, and is repeatedly dropped onto the fabric layer upon layer, day after day.

Yet, the beauty of block prints lies in its imperfections. Hand block printing is unique due to the individuality of each repeat. The untrained eye may gloss over these subtleties, but if you look closely the human craftsmanship becomes evident. It is where the head, heart and the hand come together in unison. The blocks allow dyes to be layered, creating a depth of color, and as each individual block is placed by hand, no two sections are the same. This original and tailor-made approach renders hand block prints the finest art form in our industry, timeless luxury.